Michael Brown is a creative director of experiences and a designer-artist-architect of spaces. He transforms words, scripts, images, stories and brand identities into interactive spaces that deftly open eyes, provoke conversation and manifest lasting live experiences.
Michael Brown received a BA in the History of Art and Architecture from Brown University, and an MFA in Theater Arts from Brandeis University. While working as a Set Designer for live theater, he opened Lot71 in 2004 and has since built a highly diverse client list in art and fashion, music and television, luxury and interiors, theater and film.
Inclusive of one-time events, live productions and permanent installations, Lot71 Founder and Creative Director Michael Brown collaborates with artists, designers, writers, musicians, brands, producers, developers and cultural organizations. Michael Brown has been designing professionally for over 15 years, focusing on luxury brands, fashion, lifestyle interiors and live cultural events.
Space is a sculptural, story-telling medium that bestows experiences through innate qualities of movement, physical volumes, perforations, inherent light, surfaces and materials. Michael Brown + Lot71 embrace the limitless potential in designing spaces to manifest new stories and new experiences.
As Creative Director + Designer, Michael Brown initiates a highly collaborative process with clients by first finding mutual agreement on the story at the center of the designed experience.
Working to discover a truly unique visual vocabulary, Michael Brown compiles vast source imagery to explore ideas of form, function, light, color, materiality, mass, volume and movement in direct relation to the narrative, experiential intent.
The space lends sculptural cues to our process (physical parameters, inherent light, perforations, entrances, exits, surfaces and materials) and serves as a map alongside the brand or scripted narrative, which guides identity, character and functionality within the space.
Ultimately, Michael Brown re-imagines narrative into interactive environments and strikingly unexpected live experiences.
